Editorial visual representing credible financial planning environment illustrating Harley-Davidson United We Ride raises fund

Harley-Davidson United We Ride raises funds and apparel for Salvos

More than 2,500 Harley-Davidson riders across Australia and New Zealand participated in the second United We Ride charity event, raising over $140,000 for The Salvation Army and donating about $250,000 worth of Harley-Davidson apparel and merchandise to Salvos stores. The effort involved riders, Harley owners groups, dealerships and local rides across both countries.

What happened

In the United We Ride charity event, Harley-Davidson communities organized local rides to support The Salvation Army. The effort combined participant donations and corporate generosity, culminating in a reported total of more than $140,000 raised. In addition, about $250,000 worth of Harley-Davidson apparel and merchandise was donated to Salvos stores, expanding the charity’s stock for resale or distribution.

Who is affected

The primary beneficiaries are The Salvation Army, which runs social services and aid programs in the region, and Salvos stores that can use donated apparel to raise funds or provide items to people in need. Riders and Harley-Davidson communities participate as volunteers and donors, while local dealerships and Harley owners groups coordinate activities and promotions tied to the event.

Practical next steps for readers

If you want to support ongoing charity work, consider checking with local Salvos stores for donation needs or volunteering opportunities. For riders interested in similar events, reach out to local Harley-Davidson dealers or H.O.G. chapters to learn about upcoming charity rides and how to participate. For potential beneficiaries, contact The Salvation Army channels in your area to understand available services and how donations are used.

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